A lot has changed over the last 30 years, horror movie wise, as the movies get more scarier and the budgets get higher and also as technology grows everyday, we see that there has been a huge difference on how the film industry presents their movies on posters, from the 1980's to the present day.

The Fog, this movie
would be suited for an adult audience, e.g. 16-24 age group, because the image
of the main character looks like a young adult and it feels like it would suit
that age group. Firstly, we see 4 main colours, red being the main colour, which
had made the title of the film, represents blood, passion and just pure evil, to
make the audience feel uneasy or scared and it also makes it stand out, the red
drips from the the title also represent blood which represents the blood
dripping from a victim, which could also represent violence and harm and will
inflicted onto the victim from the killer (maybe the main character on the front
of the poster). We also see a mixture of grey, green and black in the
background, which makes it feel its a sort of graveyard, misty feel, which drags
the audience into the poster, making them feel that they are there within the
poster.
The facial
expressions in the poster show horror, excitement and astonishment, these are
essential to a horror movie, as it brings in the target audience into the movie.
The face on the poster takes up a third of the poster which highlights the
presence of fear, which will surround the presence of fear in the movie.
There is one main
character in the film, which shows the importance to bring in a huge audience as
they wouldve heard of the name before. In movie posters, the celebrities name is
at the top, stereotypically for the 'star factor' and for the celebrities name
being at the top is so the audiences eyes would be drawn to the name.
This film has
followed the convosations of being a horror genre as the victim in the poster as
being female. This is cause females are often chosen as victims in horror movies
as they are thought to be vulverable and that they are weaker than men,
therefore still being vulnerable to the actions of the villian.
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